David Rees

With an outstanding proven track record in commercial radio station management, clear consumer understanding and an ability to work within the realities of budgets, formats & skillsets. I have a huge wealth of experience to offer radio station operators to improve & enhance their product, coach their talent and help grow audience through programming & marketing.

My audience track records speak for themselves, with successful audience growth and retention in multiple markets. Plus a wider managerial view across other segments of the business. Knowledge in Sales, Sponsorship and Promotions and technology. I have a useful understanding somewhere between “what’s actually possible” and “how do we make money from it”.

Having left radio a few years ago, I am currently Managing Director of my businesses Just Smile, Events & Production. We provide a number of event services for private & corporate events, with over 350 individual clients and over 600 events per year. Having worked with some of the UK’s leading brands and delivering events at all levels.

I am now available for consultancy work. With a wealth of knowledge in music radio programming, my core skills are:

* Target Listener (creating a target listener, setting who/what to pitch at)
* Music Scheduling & rotation control (Mood, Genre, Era, Tempo etc)
* Audience Research (Listener Panels & Focus Groups) and how to use them
* Presenter Coaching (snoop sessions)
* Station Study (Face-Off)
* Management team consultancy (private guidance to station management team)